标签： 苏州桑拿夜生活

1905 movie network news On July 8th, several cinemas in London, Birmingham and Sheffield, thousands of kilometers away from China, were waiting patiently for a Chinese film to enter.

What they are waiting for is an anti-epidemic movie that is currently being shown in China. From the perspective of ordinary people, the film truly restores the ordinary and heroic anti-epidemic images of the people of China, and shows the endless "spring power".

"The films are mainly distributed in London and several other famous university towns, and there are more international students in China — — They are very important audiences for Chinese films in the UK. " In an interview with 1905 Film Network, Luo San, the executive deputy general manager of 1905 Film, who is in charge of the overseas distribution of the film in the above areas, revealed that the focus of the British distribution was local China students, and the summer file was the climax of their viewing.

Prior to this, on July 1, the film was released simultaneously in South Africa, Tanzania and Mozambique in Africa. Compared with the relatively mature distribution channels and rich experience in other overseas regions, Africa is more like a "new continent" that needs to be reclaimed urgently for the overseas distribution of domestic films.

March into mainstream commercial cinemas in Africa

When the new film is released, it will be announced first.

In order to spread the film release information to the local potential audience in the shortest time, 1905 Film Industry and local partner BrandChina formed a joint distribution team to carry out effective online and offline linkage publicity.

On the online side, we cooperated with one of the largest cinema brands in South Africa to publish a graphic introduction of the film on all its new media accounts, and rolled out a trailer with the release date.

"We also’ infiltrated’ a small financial program that is frequently used by local people. Just like you log in to the software/applet of a domestic bank, you can easily understand the film information and purchase tickets while using the banking function. " This in-depth cooperation with local online brands makes Luo San very proud. She said, "We have similar publicity activities in the UK, but the cooperation is with offline merchants, who can get small gifts or enjoy shopping discounts with tickets."

Offline, the film’s physical posters and other materials are mainly placed in places where there are many Chinese activities, such as Chinatown and Chinese supermarkets. Combined with the consumption habits of local Chinese, the film screening cinema is located in several shopping centers with the most crowded and prosperous people in the most important cities in South Africa, and light box posters are arranged on the spot in advance.

Canal Walk Cinema, located in the center of Cape Town, South Africa, is one of them.

"Canal Walk is one of the largest shopping malls in Africa, and the Canal Walk Cinema is the largest cinema in Cape Town." Li Xiaoyong, general manager of BrandChina, said that in the past, Chinese films were mostly shown in art theaters. This time, "You are my Spring" can be shown in a mainstream commercial theater such as Canal Walk in the bustling city center, which is the first time.

Bravely break into "non-Hollywood"

Initially, most African countries began to learn from Nigeria’s "Nollywood" model, develop their own film industry, and expand channels through transnational cooperation and video websites. Nowadays, on the basis of the former, a "non-Hollywood" model of pan-African countries has evolved.

From 2010 to 2019, thanks to the demographic dividend and other factors, the potential and vitality of the African film market are gradually being seen by more people. Under this general trend, many foreign films have entered the African film market to look for opportunities, including domestic films such as Japan, South Korea, Japan and South Korea.

According to foreign media reports, in 2017, the number of screens in South Africa reached 782, and the number of screens per million people reached 13.79, ranking first among African countries. From 2010 to 2018, the total domestic box office in South Africa increased from 717.73 million rand (South African currency unit) to 1.3 billion rand, a rapid growth.

Therefore, the African premiere of You Are My Spring was set in South Africa, Tanzania and Mozambique, and other African countries are also arranging follow-up screenings one after another to truly enter Africa.

"Africa is a difficult issue for overseas distribution. With a vast territory and many dialects, the cinema market is also experiencing the impact of streaming media. This time, combining the film with the local situation, we decided to promote the film as an event worthy of attention for Chinese audiences. " Luo San admits that the distribution of domestic films in Africa is full of challenges. Need to adjust measures to local conditions, according to the local and then market conditions, targeted publicity.

Thanks to the upgrading of cinema equipment in South Africa, the feasibility of digital transmission was ensured, and the film was finally released simultaneously with China on July 1. Although it has experienced unspeakable difficulties and challenges, synchronization also means that the impact of domestic piracy and the interference of domestic word-of-mouth can be minimized. In this way, even in Africa, the local audience can see the film for the first time and make their own judgments.

African market expects more China films.

"From my own point of view, when I watched this movie, I felt that the emotional fragments in many movies can be empathetic to audiences in South Africa and around the world. This movie can touch you and me and touch the hearts of ordinary people. I understand that it tells a story about love and the difficulties that everyone in the world has experienced. "

Abdullah Regal, senior manager of cinema in Canal Walk Shopping Center, said that he had seen You Are My Spring. The local people have just experienced the epidemic in the film, so they can feel the same.

On July 7, local time, the film was also shown in the VIP hall of Emperor Palace Cinema in Johannesburg.

"The mainstream audience of the younger generation is still very interested in action movies and kung fu movies with oriental characteristics." Years of local experience have made Li Xiaoyong well aware of the local audience’s viewing preferences. Local cinemas have also expressed their expectation for more China films.

The overseas release of "You are My Spring" has opened up a broader space for further cooperation between China and South Africa in the field of film and cultural industry, and further promoted the common feelings of the Chinese and African people and deepened China-Africa friendship.

After participating in the overseas distribution of The Climbers, "You are My Spring" and other films, the overseas distribution of 1905 films involved about 50 important box office output countries in Asia, Africa, Europe and America.

As the most vital and energetic part of cultural output, domestic films going out to sea are easier to spread and express the essence and details of Chinese excellent culture, and bear the mission of carrying forward China’s 5,000-year civilization. This is also an important part of China’s progress from a big movie country to a powerful movie country.

In the future, we expect more excellent domestic films to sail out of the sea.

(Note: All the pictures except the poster are provided by the interviewee.)

China football has been looking for new players to provoke the offensive banner, and now we have one person, who is Wei Shihao, the local cannon of Wuhan Sanzhen Team, the defending champion of Chinese Super League. This season, Wuhan Sanzhen team experienced serious difficulties. The investors of the team suddenly withdrew their funds, and the team became an empty shell team before the AFC Champions League started. The rise of Wei Shihao propped up the team and made it get good results. Since Lei Wu played in the Super League, his goals have been among the best.

But in the sixth season, Wu Lei won the top scorer in the Super League with 27 goals, but lost the opportunity to compete in Europe. In the end, he chose to return to China, but his competitive state declined. No matter in the club or the national team, he no longer had the feeling of being unique. Now, the national football team needs a new person to carry the banner of attack, and this person is Wei Shihao.

Wei Shihao’s performance in Wuhan Sanzhen Team is remarkable, and his rise made the team maintain its fighting capacity after experiencing serious difficulties. In the 29th round of the Super League, Wuhan Sanzhen team played against Shenzhen team at home. Wei Shihao’s form is obviously good. He created many opportunities for the team. Although the team was exhausted, he still played well.

Wei Shihao’s strength cannot be ignored. He entered the national team in 2015 and became the youngest scorer in the Asian Cup. His performance has also been recognized by the head coach of the national team and has been selected for the national team many times. In the national football team’s away game against South Korea in January this year, Wei Shihao scored a goal to help the national football team draw with South Korea, showing his own strength. The rise of Wei Shihao also attracted the attention of fans, and his performance made people look forward to the future of China football.

Although he is still young, he has shown his strength and potential. China football needs such young players with strength and potential to achieve better results in the future. Generally speaking, Wei Shihao is a new star in China football, and his performance has attracted the attention of fans and the media. Although he still needs to constantly hone himself in actual combat, his strength and potential have made people look forward to his future. Can he become the next Lei Wu of China football?

This is an interesting question, which deserves our expectation and discussion. Wei Shihao, he is the player that the Chinese Super League or China football needs at present. Whether in the national team, AFC Champions League or Super League, he can carry the team’s banner, score key goals and win for the team. His strong performance also makes people have to look forward to his future.

In a recent game, Wei Shihao scored a goal at the end of the game, helping the three towns of Wuhan beat Shenzhen 1-0. This ball is also considered as the winner of the game. And he also scored a goal in the last AFC Champions League, which helped the team win the first victory in AFC Champions League history. His goal also helped the national team to see hope when the national team was once in a desperate situation against Uzbekistan.

It can be said that Wei Shihao has an excellent performance in the third-line arena and has become the backbone of the team. Wei Shihao’s strength and performance also make people have to compare him with Lei Wu. It can be said that Wei Shihao has already taken over the banner of Lei Wu. His strength is comparable to that of Wu Lei, and his performance is not lost to Lei Wu. China football in the future needs such players, such backbone and such leaders.

Of course, Wei Shihao’s strong performance is also inseparable from his efforts and dedication. In his training, he always takes every detail seriously and devotes himself to it. His efforts and dedication have also enabled him to play more confidently and excellently in the competition. Generally speaking, Wei Shihao has become the focus of domestic fans.

His strength and performance make people full of expectations, expecting him to carry the banner of China football in the future and make greater contributions to the development of China football.